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Elastic Path + Twilio Segment

Brands are empowered through no-code integration to activate their data for maximized conversions, LTV, and revenue

Streamline personalized commerce experiences

In just a few clicks, digital teams can launch dynamic storefronts and shoppable content that adapts in real time using conditional rules about when and what to offer shoppers, based on profile traits and audience segments.

For Vivrelle, a luxury membership club, providing a white-glove experience is essential to our brand; the integration between Twilio and Elastic Path allows us to deliver that experience digitally with personalized experiences that truly delight our customers. We were able to implement the integration in a matter of minutes and expect this to save our engineering team over 60% in data analytics implementation time long-term. The impact on our members was immediate, and we can see members finding bags they love faster than ever.

company graphic Jeff Neil VP of Software Engineering

Elastic Path + Twilio Segment

The no-code integration with Twilio Segment makes it possible for all brands—not just those with massive budgets and dedicated data teams—to activate their data to create commerce experiences that maximize revenue. 

Additionally, existing Twilio Segment customers can take advantage of Elastic Path CX Studio's Retain plan at no cost for their first 50,000 pageviews.

Every company is looking to deliver personalized experiences - that’s table stakes.  But it’s actually pretty hard to connect your marketing tools, your commerce tools and everything else with a real-time customer profile. We share a common vision with Elastic Path around making this easier for our customers. We are very excited to combine the power of the best composable CDP with a leading composable commerce company. Composability gives our customers the choices and extensibility they need. And with our new integration, in just clicks, we make it possible for brands to drive higher conversion and lifetime value.

Kathryn Murphy SVP of Product

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