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Case Study - Lifeway Christian Resources

Lifeway Christian Resources

    Industry

    Specialty Retailers

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    D2C Launch

About Lifeway

Who They Are

Lifeway is a religious nonprofit organization. LifeWay is the publishing arm of the Southern Baptist Convention. It is a provider of Christian products and services, including Bibles, church literature, books, music, audio and video recordings, church supplies and Internet services. The company owns and operates more than 150 LifeWay Christian Stores throughout the United States. 

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