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Gartner® Report - Justify Digital Commerce Funding in 4 Straightforward Steps

Get your complimentary copy of this new report from Gartner aimed at helping digital commerce leaders create business cases that secure executive buy-in and funding for digital commerce initiatives.

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Key Findings

  • Digital commerce assessments are often narrow in scope with limited KPIs, resulting in a lackluster business case in a world where a strong digital presence is required simply to survive.
  • As digital commerce growth faces potential challenges from economic uncertainties, application leaders will be under even greater pressure than usual to deliver results from their commercial technology investments.
  • A business case that builds off a holistic digital commerce strategy based on all key stakeholders’ objectives is the most effective method for digital commerce leaders to obtain buy-in, secure funding and optimize results for digital commerce endeavors.