Loading Form...
Thank you
Press Releases
Vancouver, BC, Canada, August 29, 2011 -- Elastic Path Software, provider of the industry’s most flexible enterprise ecommerce platform, has published a new research paper entitled, “The State of PC Gaming 2011: The Shift from Packaged Goods to Digital Distribution.” Elastic Path focuses on helping global enterprises in the digital goods and services industry—including gaming, software and publishing—innovate and grow.The research paper reveals key consumer behaviors and attitudes towards PC game buying in North America:
The paper also discusses new business models for the video game industry as it shifts from boxed games to digital distribution. Elastic Path offers several key recommendations to maintain industry growth in this emerging reality:
“Our study indicates that the PC gaming industry is undergoing a revolution,” says Amanda Dhalla, ecommerce consultant at Elastic Path. “As sales of digitally distributed titles surpass physical purchases, the publishers and retailers that win will be those who understand that this is not just a change in how software is sold, but a fundamental shift in how consumers want to find, own and play their games.”About Elastic Path SoftwareElastic Path provides the industry's most flexible enterprise ecommerce platform and strategic ecommerce consulting to firms in the digital goods and services ecosystem. Major global brands such as Google, Time Inc, and Virgin Media rely on Elastic Path to innovate and grow. Web: https://www.elasticpath.com. Blog: www.getelastic.com. Twitter: www.twitter.com/elasticpath