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Google Content API

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Overview

This Google Content API for Shopping integration is pre-built to support a no-code integration from Elastic Path Composable Commerce to Google Merchant Center. The integration can be configured quickly within Commerce Manager and run immediately to enable sales in Google Merchant Center using the Google Content API for Shopping.

Google Merchant Center allows merchants to register their websites with Google and upload their product content data, allowing their products to appear automatically in Google search results in the Shopping tab. Google will display a summary with the name, image and price. When the search result is clicked it will take shoppers directly to your Elastic Path Composable Commerce powered storefront.

Merchandize your products with Google and unlock selling opportunities with this integration.

Supporting Docs

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Videos

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Use Cases

The integration will automatically synchronize your Elastic Path Composable Commerce product data into Google Merchant Center via the Google Content API for Shopping whenever a catalog release is published. The following data is included:

  • Product name
  • Product description
  • Price
  • Image
  • Link to your product on your storefront
  • EAN/UPC